INDUSTRY:

Digital Marketing, Social Media

CLIENT:

KD Beauty

YEAR:

2025

EXPERIENCE:

Social Media Content

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Product Marketing: Beauty

about

Collaborated with KD Beauty’s sister brand, KD Skin, to develop a revitalized visual identity that reintroduced their product line with a fresh, modern appeal. Given Instagram’s role as their primary marketing platform, I crafted a strategic presentation showcasing how curated carousel posts and engaging Reels could enhance brand visibility, drive engagement, and elevate their digital presence. Media rights to @KDBEAUTY/@KDSKIN

View the Pitch deck here. ˚。⋆୨୧˚

View my KD Skin Reel here. ˚。⋆୨୧˚

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results

The creative direction needed to feel fresh, distinctive, and most importantly, empowering. The goal was to develop a visual approach that not only stood out in the market but also inspired confidence in the brand’s audience.

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